We’ve created the Dove Daily Moisture system to help moisturize, nourish and protect, giving you softer hair that’s up to 5X smoother vs. non-conditioning shampoo after the very first wash. The unique formulation with Pro-Moisture Complex smoothes and progressively nourishes deep inside, helping to make your hair healthier wash after wash. Apply Dove Daily Moisture Shampoo to wet hair, lather and rinse.

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